Bet On Your Reps

Lehi, UT--:--
Vivint smart home sign displayed outside of a home protected by Vivint security
Vivint smart home sign displayed outside of a home protected by Vivint security

Jul 1, 2024

Vivint

Vivint is a leading smart home and security company headquartered in Provo, Utah. With thousands of door-to-door sales reps deployed across the U.S. and Canada each summer, Vivint runs one of the largest direct sales operations in North Americamaking scalable, consistent coaching a critical growth lever.

Vivint is a leading smart home and security company headquartered in Provo, Utah. With thousands of door-to-door sales reps deployed across the U.S. and Canada each summer, Vivint runs one of the largest direct sales operations in North Americamaking scalable, consistent coaching a critical growth lever.

24%

Increase in close rates

24%

Increase in close rates

24%

Increase in close rates

2x

Faster new rep ramp

2x

Faster new rep ramp

2x

Faster new rep ramp

100%

Pitch coverage analyzed

100%

Pitch coverage analyzed

100%

Pitch coverage analyzed

38%

Lower summer rep turnover

38%

Lower summer rep turnover

38%

Lower summer rep turnover

Automation Timeline

5 Days

Automation Timeline

5 Days

Automation Timeline

5 Days

Industry

Smart Home & Security

Industry

Smart Home & Security

Industry

Smart Home & Security

Company Size

3,000+ Reps

Company Size

3,000+ Reps

Company Size

3,000+ Reps

Website

Website

Website

[01]

Introduction

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[01]

Introduction

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[01]

Introduction

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How Vivint boosted close rates 24% and cut new rep ramp time in half with AI-powered coaching from Parlay.

How Vivint boosted close rates 24% and cut new rep ramp time in half with AI-powered coaching from Parlay.

How Vivint boosted close rates 24% and cut new rep ramp time in half with AI-powered coaching from Parlay.

Vivint replaced inconsistent field coaching with Parlay's AI-driven feedback after every door knock—giving reps instant, actionable insights and giving managers real visibility into performance across every region.

[02]

The challenge

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[02]

The challenge

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[02]

The challenge

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Vivint's sales managers were stretched thin across thousands of seasonal reps spread over dozens of markets. Each summer, a massive wave of new recruits hit the doors with minimal ramp time, and managers could only ride along on a tiny fraction of pitches.

The door-to-door model meant reps were in the field solo most of the day, pitching smart home security systems to homeowners with zero real-time oversight. Managers relied on end-of-day debriefs and occasional ride-alongs to coach—covering maybe 5% of total interactions. New reps took 4-6 weeks to hit their stride, and many churned before they ever got consistent guidance. Top performers had techniques that worked, but there was no scalable way to capture what made them great and transfer those skills across the org. With thousands of reps and a short summer selling season, Vivint needed coaching that could move as fast as their business.

[03]

The solution

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[03]

The solution

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[03]

The solution

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Parlay gave Vivint AI-powered coaching on every single door knock—instant, specific, and scalable across every market.

Parlay integrates directly into Vivint's field workflow, analyzing every sales conversation in real time. After each pitch, reps receive immediate, specific feedback on what they did well and exactly where to improve—from handling the initial homeowner objection to closing on security packages. Regional managers get dashboards showing rep performance trends, market-wide patterns, and exactly where to focus their limited coaching time. Instead of riding along on a handful of pitches per week, managers now have visibility into 100% of conversations and can zero in on the reps and moments that matter most. New summer reps ramp faster because they get coaching from day one—not week three.

[04]

The Results

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[04]

The Results

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[04]

The Results

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Close rates increased 24% within the first summer season

Close rates increased 24% within the first summer season

Close rates increased 24% within the first summer season

New rep ramp time cut from 5 weeks to under 3 weeks

New rep ramp time cut from 5 weeks to under 3 weeks

New rep ramp time cut from 5 weeks to under 3 weeks

100% of door-to-door pitches now receive AI coaching feedback

100% of door-to-door pitches now receive AI coaching feedback

100% of door-to-door pitches now receive AI coaching feedback

Summer rep turnover reduced by 38%

Summer rep turnover reduced by 38%

Summer rep turnover reduced by 38%

Top performer techniques identified and replicated across all regions

Top performer techniques identified and replicated across all regions

Top performer techniques identified and replicated across all regions

[05]

Testimonial

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We hire thousands of reps every summer and used to lose half of them before they ever got good. Parlay changed the game—new reps are getting coached from their first door, not their first ride-along three weeks in. Our close rates are up, turnover is down, and managers finally have time to focus on the reps who need them most.

Regional Sales Director

Vivint Smart Home

[05]

Testimonial

_

We hire thousands of reps every summer and used to lose half of them before they ever got good. Parlay changed the game—new reps are getting coached from their first door, not their first ride-along three weeks in. Our close rates are up, turnover is down, and managers finally have time to focus on the reps who need them most.

Regional Sales Director

Vivint Smart Home

[05]

Testimonial

_

We hire thousands of reps every summer and used to lose half of them before they ever got good. Parlay changed the game—new reps are getting coached from their first door, not their first ride-along three weeks in. Our close rates are up, turnover is down, and managers finally have time to focus on the reps who need them most.

Regional Sales Director

Vivint Smart Home

[06]

Customer Success

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[06]

Customer Success

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[06]

Customer Success

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More case studies

More case studies

More case studies

[07]

lets get started

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Ready to see what your reps are missing?

Live demo of AI coaching in action

Custom performance audit for your team

ROI projections for your business

I personally review every performance audit to ensure we can deliver real value.

James Biesinger - CEO and Co-Founder of Parlay

James Biesinger

Co-Founder & CEO

Book a free 15-minute demo with our team. We'll show you exactly how Parlay coaches your reps—automatically.

Team size

Pick your time slot — we'll confirm your demo instantly.

Tommy Jones with Vivint Smart Home
Deven with Dentive
Jessica Draper with JZ Styles
Shem with Seven Brothers
Jim Terry with Godfrey Trucking

Trusted by 100+ sales teams

[07]

lets get started

_

Ready to see what your reps are missing?

Live demo of AI coaching in action

Custom performance audit for your team

ROI projections for your business

I personally review every performance audit to ensure we can deliver real value.

James Biesinger - CEO and Co-Founder of Parlay

James Biesinger

Co-Founder & CEO

Book a free 15-minute demo with our team. We'll show you exactly how Parlay coaches your reps—automatically.

Team size

Pick your time slot — we'll confirm your demo instantly.

Tommy Jones with Vivint Smart Home
Deven with Dentive
Jessica Draper with JZ Styles
Shem with Seven Brothers
Jim Terry with Godfrey Trucking

Trusted by 100+ sales teams

[07]

lets get started

_

Ready to see what your reps are missing?

Live demo of AI coaching in action

Custom performance audit for your team

ROI projections for your business

I personally review every performance audit to ensure we can deliver real value.

James Biesinger - CEO and Co-Founder of Parlay

James Biesinger

Co-Founder & CEO

Book a free 15-minute demo with our team. We'll show you exactly how Parlay coaches your reps—automatically.

Team size

Pick your time slot — we'll confirm your demo instantly.

Tommy Jones with Vivint Smart Home
Deven with Dentive
Jessica Draper with JZ Styles
Shem with Seven Brothers
Jim Terry with Godfrey Trucking

Trusted by 100+ sales teams